Let’s cut to the chase. Some links on this site pay us referral fees for sending business and sales. We value your time and money and won't waste it. For our complete advertising policy, click here. The content on this page is not provided by any companies mentioned, and has not been reviewed, approved or otherwise endorsed by these entities. Opinions expressed here are the author's alone.

There’s something magical about connecting people through flight. But as airline trends venture a la carte – family travel doesn’t have the allure it once garnered. It can be a true struggle. Soon however, the envy of the airport may no longer be first and business class passengers – but kids traveling on Finnair.


Finnair is partnering with ‘Moomins’, the celebrated Swedish/Finnish series of children’s books and television programs to create a refined passenger experience for kids. The “family concept” aims to make travel fun for kids, while alleviating tension for parents.


Children flying Finnair out of Helsinki will be able to utilize a special “kids only” Moomins branded check in desk, where they’ll receive a Moomin – themed magic ticket and luggage tag. The airline plans to expand the service to further destinations throughout the year. But that’s not all. At select airports, there will be a children’s security control too. And things don’t end on board. Children will receive an on board gift, as will parents traveling with infants. Lucky children, traveling in business class will receive a special ‘Moomins’ branded amenity kit – to compliment the full “family concept”.


This brilliant new concept launches gradually in the first half of 2018. The Helsinki children’s airport experience should be in full swing in January, February with further airports and offerings being added through June.


This is a wonderful thought from Finnair. Alleviating the tension of family travel while making young fans is a powerful play – and frankly, one we’re shocked has not been done. If you’re traveling with kids, Finnair’s family concept may be just the ticket.

Responses are not provided or commissioned by the bank advertiser. Responses have not been reviewed, approved or otherwise endorsed by the bank advertiser. It is not the bank advertiser's responsibility to ensure all posts and/or questions are answered.
Get the travel tips you can't afford to miss delivered right to your inbox. Subscribe below!

Get the travel tips you can't afford to miss delivered right to your inbox. Subscribe below!

* indicates required

You have Successfully Subscribed!