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Finally- airlines have discovered that Gordon Ramsay shouting profanity at passengers is far more likely to make us actually watch their safety videos than soothing, droning voices. But a singular voice, even that of Gordon Ramsay can get a bit tired during lengthy safety videos, so British Airways has rolled out virtually the entire red carpet of British film and television superstars for their newest safety video. Just watch…

For this brilliant publicity stunt safety video British Airways partnered with Comic Relief, the leading UK charity battling worldwide child poverty to raise awareness, and most importantly funds. You’ll definitely know how to inflate a life vest, you’ll love the banter and if you love a cameo from a charming… or slightly terrifying British celeb, there’s a lot to love.

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